I wanted to create a true Marni wardrobe by revisiting all our favorite pieces in signature fabrics and prints, Castiglioni said in a statement. As always, I love juxtaposing prints and colours, mixing modern tribal with Bauhaus graphic adding sporty utilitarian elements.
The collaboration features clothing and accessories for men and women. From the full pleated skirts to colour-pop jewellery, the pieces echo the Marni main line in shape and spirit.
Marni has such a modern touch with everything they do, mixing prints and accessories in a playful but chic way, H&M Creative Advisor Margareta van den Bosch said. Its fantastic to see how Consuelo Castiglioni coordinates her designs, matching new combinations of print and colour, with such incredible craftsmanship behind every piece.
The Marni collection follows H&M collaborations with Versace, Lanvin, Jimmy Choo, Comme des Garcons and Stella McCartney, among others. Castiglioni, for one, says she is delighted at the prospect of reaching a wider audience through the accessibly priced collection.
Collaborating with H&M has been an exciting challenge. I am very proud of the result,Castiglioni added in a video. Everything has the same level of quality, craft and attention to detail Marni is known for.
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