A Talent Launch Pad winners star continues to rise...
Just call her Sophie Unstoppable Hulme. Since earning acclaim as one of the winners of the second BFC/ELLE Talent Launch Pad initiative, the young designer has risen from strength to strength. Her armour-plated handbags have sold out five times in Selfridges, moving one newspaper fashion editor to question, Mulberry who?
Now an e-commerce powerhouse has added Hulmes brand to its spring offering. My-Wardrobe decided to order several of Hulmes handbag and accessories styles after ELLE introduced the e-tailer's buying team to the designer at a London Fashion Week event.
Sophie has a clearly distinguished signature style, which is all about understated elegance, Luisa de Paula, My-Wardrobes Buying and Merchandising Director, told us. Its classic, understated luxury at an accessible price point, which is already becoming a must-have for the season.
Look for designs including Hulmes gold-plated leather tote bag, buckle tote and gold-stamped belt on My-Wardrobe from February 2012.More