Spell it out with Vuitton's new online monogramming service

The Louis Vuitton Mon Monogram service allows you to choose from 17 different colour combinations of stripes, and several different sizes of bag, and then emboss it with initials; making the perfect gift for the discerning traveller. While Mon Monogram itself is not new, the beautifully designed online service is, launching today in the UK.

Gwyneth Paltrow, who divides her time between homes in New York, Los Angeles and London, was a lucky recipient of a Pegase suitcase, embossed with the initials GPM, and blogged on her website with a snap. Meanwhile, Sienna Miller, Katie Holmes and Daisy Lowe are already travelling with their personalised pieces of Vuitton. We can't think of a more stylish way to avoid picking up the wrong piece of luggage at baggage reclaim.

Looking for something special from your suitcase? Check out ELLE escapes' pick of the best stylish hand luggage.