Preen
Not many designers could lure the fashion press out of bed for the first show on a Sunday but for the Preen by Thorton Bregazzi show we will make exceptions.
Here’s what you need to know:
1. VENUE
City Hall, where Boris Johnson is normally the most directional person in the house - was transformed into an intimate venue, with models descending ethereally from the floors above. The fact that this bastion of modernism designed by Sir Norman Foster is in a part of London shrouded in history (the Tower of London is in view) set the tone for Preen’s own interest in duality and contrasts.
2. INSPIRATION
Designers Thornton and Bregazzi looked at the work of contemporary ballet dancer Michael Clark to inform their collection’s emphasis on movement of the body. Architecture was also important creatively - the graphic diagonal shapes of the clothes were set off by the sunlight coming through the windowpanes.
3. STYLE
It was all about graphic romance with beautiful silk chiffon and soft botanical print – the echoes of Victoriana which they are known for – hardened by black leather and silver loops on trouser fastenings. Flat shoes were the order of the day, showing that the modern woman should look powerful while still be able to run around London. The colour palette was very restrained. It went from black and white and nudes into fresh tangerine, a boldness which sliced through the femininity.
4. FAVOURITE LOOK
This black and white stripy dresses, with a gold embroidered silk chiffon layer on top of it. It referenced architecture and the way you build a structure – a strong foundation then a decorative outter layer.
5. THE TAKE-AWAY
This is designed for every woman. Preen understands that women might want to be strong one day, soft another. The modern woman has lots of different facets.
