5 New Brands To Shop On The New Browns Site

So many ELLE favourites

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After 47 years, Browns, the beloved British retailer, has rolled out a rebranding. Led by new CEO Holli Rogers and powered by new owners Farfetch, the launch's biggest talking point is how much new talent is in the fold. Here, five of our favourite emerging labels featured on the site.

Rejina Pyo

£475, Browns
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Even before we featured her in our October issue, we've always had a thing for Rejina Pyo. If you're looking for artful, contemporary clothes that never stray into costume territory, she's your woman.

£600, Browns
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Maryam Nassir Zadeh

£495, Browns

Maryam Nassir Zadeh may have made a name for herself through her frequently imitated Roberta pumps, but the clothes are just as good. Effortless dressing has never looked so easy.

£495, Browns
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For Restless Sleepers

£595, Browns

The least problematic of any 'Blurred Lines', For Restless Sleepers make pyjamas so good that you'll be struggling to choose between wearing them in bed or at a bar. Do yourself a favour and embrace both.

£350, Browns

Brother Vellies

£595, Browns

Another alumna of our Labels To Love, Brother Vellies is a footwear label with sustainability on the brain. Founder Aurora James has evolved her collection of babouche slippers and moccasins to include stylish boots, heels and bags - all made in Africa.

Jour/Né

Jacket, £295 and trousers, £200 both Browns

When it comes to French brand Jour/Né, we go for the whimsical pieces and stay for the pleasantly surprising price points - it's all you need, really.

£325, Browns
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