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16 Fashion Brands That Are Supporting Those In Need During Times of Crisis
Brands are rallying to help those in need
It's a challenging time for many, with existing social and economic issues created by the Covid-19 crisis lasting well into 2023, and people all over the world experiencing an unprecedented change in circumstances. And we have the cost of living crisis and environmental challenges to consider too, such as the number of clothes ending up in landfill in some of the world's poorest countries.
There are many fantastic initiatives that have been launched as a result, from new apps that connect people with volunteer services, to digital fundraising drives made possible with things like the Donate function on Instagram Live.
The fashion industry is playing its part too, donating profits from the sales of products to charity and rallying the industry's stars, from designers to its best photographers, to raise money with limited edition t-shirts and prints.
Here's a roundup of those contributing to good causes.
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