The piece would be entitled ‘The Revival of You’ with a cover line of ‘The real DIY lifestyle’. The feature would promote the notion of ‘self’ within the different sectors of a woman’s life: personal appearance, style, as well as career paths, travel dreams or general life-improvements. Using examples of aspirational women who have taken the reigns and achieved their goals, the feature will encourage its readership—young or old—to consider such wild changes or accomplishments, and provide an inspirational read that diminishes the negative, ‘no-can-do’ attitude that so many of us resign to. Centring the feature on tips and inspirational guidelines on creating your own path, as seen by so many celebrities in the style department as well as public figures like Karen Brady, it is an attitude that needs to be promoted and adopted by so many of us girls!
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I'm intrigued about how fashion is taking over youngster's lives today. The influx of style blogs is overwhelming and slightly scary. I wrote a little about it on my blog here: http://mingusbrautigan.tumblr.com/post/22648985549
My coverline would be "Bunny Bags or Brains?" and I would get Molly Young to write it, an incredibly talented young journalist from New York, who appreciates fashion, but also has a massive academic nous to add substance to her style.
The feature would not be an attack on fashion, but more of a dissection and an understanding of why it is so important (and prevalent) to young people.
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DIRTY DENIM: How Clean are your Jeans?
For autumn 12, Swedish denim brand Nudie Jeans will launch a complete collection of 100% certified organically grown cotton. This includes all jeans, shirts and jackets, with all trims such as rivets and buttons also being produced from organic raw materials.
My proposed feature will explore the ways in which denim brands are striving to become more environmentally responsible in their manufacturing processes and gauge consumers’ opinions on the origin of their denim and opinion of brands.
This could compare different brands such as Kuyichi and Levi’s and the steps they are taking to reduce their environmental impact.
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The feature is called “Desert Island Designers” with the cover line “The ultimate inspiration within the fashion world” and features writers, photographer, models and others in the fashion industry choosing the five designers they couldn’t live without. I want to know why these designers mean so much to them; whether it’s the way they feel when they’re wearing/shooting/writing about them or how they admire their work. They would then have to decide on one designer who they would wear or work with for the rest of time if they could only choose one.
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