In 2017, Tiffany Haddish became everyone's new favorite celebrity, thanks to Girls Trip and her supreme hilarity in general. In perhaps what was the greatest late-night interview of all time, Haddish described a wild trip she took with Will Smith and Jada Pinkett Smith—and now that has led to an endorsement deal.

On Monday, Groupon announced that Haddish would be the new spokesperson for their brand, and she'll be starring in an upcoming ad to run during the Super Bowl. And that makes perfect sense, since her trip with Will and Jada was a swamp tour she got on Groupon. Yes, as she told Jimmy Kimmel, she got a Groupon for Will and Jada. "Tiffany, what the f--- is a Groupon?" she said Jada asked her. "I thought it meant you had a boat that you could take a group of people on."

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But it wasn't just the big swamp tour that got the company's attention. According to a press release from Groupon, it turns out Haddish ranks in the top one percent of the most frequent Groupon purchasers, and she has saved literally thousands of dollars using the site. "Nobody knows Groupon like I know Groupon. I've been speaking out for them for years," Haddish said in the press release. "In fact, I should have already been their spokesperson."

So far, she has starred in a series of short videos for Groupon, talking about her perfect date, her favorite Groupon memories, and more. These are already perfect, so it's unclear how the Super Bowl ad is going to top this.

Haddish's Super Bowl ad will air during the fourth quarter of the game; it's Groupon's first Super Bowl commercial in seven years. In the meantime, Haddish has picked out her favorite Groupon deals and collected them on her own special site. So the next time you save money on yoga classes or ski lift tickets, you have Tiffany Haddish to thank.

From: ELLE US