What could be better than having a face cleanser that smells of roses? 

A cleanser that forms the shape of roses.

What a silly question.

Videos of a facial soap dispenser pushing out face wash in the shape of a rose have gone viral after users posted video of them using the magical contraption. 

instagramView full post on Instagram

Japanese cosmetics company Kanebo will launch the product next week, but numerous users seem to have gotten their hands on the rose machine ahead of her contemporaries.

While we're not quite sure why anyone would want their facial soap to be pressed out in rose form, (after all, it will be ruined the second it touches water) the videos are oddly hypnotic, making us question why all facial soaps aren't floral-shaped?

Watch the videos below:

[instagram ]
https://www.instagram.com/p/BJVKKDHjGYm/[/instagram]

Can't. Stop. Watching. 

Headshot of Katie O'Malley
Katie O'Malley
Site Director

Katie O'Malley is the Site Director on ELLE UK. On a daily basis you’ll find Katie managing all digital workflow, editing site, video and newsletter content, liaising with commercial and sales teams on new partnerships and deals (eg Nike, Tiffany & Co., Cartier etc), implementing new digital strategies and compiling in-depth data traffic, SEO and ecomm reports. In addition to appearing on the radio and on TV, as well as interviewing everyone from Oprah Winfrey to Rishi Sunak PM, Katie enjoys writing about lifestyle, culture, wellness, fitness, fashion, and more.