24th March 2017: Following, Unfollowing
Uh-oh, it's all got a little bit cloak and dagger in celeb land, with two different camps emerging on Twitter and Instagram.
Hailey Baldwin has already made her allegiances very clear on Twitter, with her support-tweet for BFF Bella Hadid on January 31.
But as of this week, The Weeknd and Selena have gone in for a double un-follow of Bella Hadid on Instagram
19 March 2017: The Weeknd Sweetly Tells Selena Off For Borrowing His Hoodie
On the above Insta post, he commented "sweater 🙄."
27th February 2017: Selena jets to Paris to visit The Weeknd
On Monday, The Weeknd welcomed his rumoured girlfriend, Selena Gomez, to Paris ahead of his gig at the AccorHôtels Arena.
The Weeknd (real name Abel Tesfaye) is currently on the European stint of his tour and celebrated his 23-year-old girlfriend's visit to the 'city of love' by treating her to a date night ahead of his concert.
The pair were spotted leaving La Réserve hotel, with Selena wearing a black turtleneck jumper to keep her warm from the cold February weather, mere streets away from Bella Hadid – The Weeknd's ex-girlfriend – who is currently staying in the same city at the Hotel George V hotel.
The following day, Selena posted a video to her Instagram story of her cuddling up in her duvet while a male voice can be heard rapping in the background – a voice thought to be that of her new beau.
The news comes days after Selena posted another video to Instagram of her watching her rumoured boyfriend on television, in which she can be heard saying 'hey, baby' when he appears on screen.
Their relationship is too adorable, right now.
22 February 2017: Selena wears The Weeknd's T-shirt
Despite keeping their romance on the low-down in recent weeks, Selena has just been spotted wearing a T-shirt from her beau's tour merchandise range, featuring two little red lightning bolts and a red cross.
On Monday, Gomez's mother, Mandy Teefey, posted a photo to Instagram of her family game night. Mandy made the joke her daughter's date for the night was talent manager Ray Hughes, but if Selena's T-shirt is any indication, we have a feeling a certain Monsieur Weeknd (real name Abel Tesfaye) has well and truly stolen her heart.
And, we're not the only ones to have spotted Gomez's clue to her blossoming new relationship.
Fans of both Gomez and The Weeknd have taken to Twitter to confirm the news that Gomez is, in fact, wearing his T-shirt.
It's happening, people!
4 February 2017: Selena and The Weeknd's snuggle up with newborn child
It's been less than a month since we learned of the blossoming romance between Selena Gomez and The Weeknd, and now it looks like the pair are already thinking about babies. Well, sort of.
Over the weekend, the two were snapped meeting the newborn baby of The Weeknd's manager, Tony Sal.
In a collaged image posted by the new father, Abel can be seen snuggling up to the baby. In another, Selena (top left) sits on the hospital bed with the new mother and the baby in her arms.
Despite the fact the musical pair's relationship is still in its honeymoon phase, their fans are already thinking about their family lineage, suggesting the pair look eerily like Gomez's parents, Ricardo Gomez and Mandy Teefy.
3 February 2017: Selena Gomez teases fans with new music, rumoured to be about Justin Bieber
On Friday, the singer teased a snippet of a new track on her Instagram story. In the black-and-white clip, she can be seen tossing her tousled locks and miming the lyrics: 'I had a dream, we were back to 17, summer nights... never growing up.'
As Gomez started dating Bieber when she was 17-years-old, many fans think her new single could be a direct reference to her relationship with her ex.
31 January 2017: Hailey Baldwin suspected of throwing shade at Selena
On Tuesday morning, the 20-year-old model gave a shout-out to her BFF Bella Hadid, posting a video of Hadid chilling out at home.
And while the clip of Bella playing in a bath with rubber ducks, eating pizza on her couch and playing Jenga is adorable, it was Hailey's tweet that got Selena fans talking.
'Wait sorry, WHO could possibly be cuter than @bellahadid .... literally nobody,' she wrote.
After posting the tweets, fans of the pair began speculating her post might have been a subtle dig at Selena, who is currently dating Hadid's ex The Weeknd.
30 January 2017: Selena deletes Instagram video of the Weeknd
Hours after the Canadian singer posted a video of himself on Selena's Instagram account, the former Disney star surprisingly deleted the clip.
In its place, she posted a quote from Ashton Kutcher, who spoke out in defence of immigrants in the US during his SAG award speech, following Donald Trump's #MuslimBan.
The star later posted a picture of her mother, Mandy Teefey, to Instagram with the caption:
'I sit back and think about how much she has done and shown me. It truly has blown me away. She teaches me most about life and I couldn't be luckier to have a partner like her in life.'
It appears Selena isn't ready to make things 'Instagram official' with her new beau quite yet.
30 January 2017: Selena and the Weeknd make their relationship Instagram official
Last week, the loved up couple were spotted hanging out in Italy – aka one of the romantic countries in the world – and seemed to confirm their new romance was the real deal.
Days later, the pair started following each other on Instagram with 'The Hills' singer taking to Instagram stories to post a picture of his rumoured girlfriend admiring The Birth of Venus at The Uffizi Gallery in Florence.
And now, The Weeknd has just made his relationship 'official' by posting an Instagram video of himself on Selena's account. I mean, there's no denying the pair are an item now, is there?
In the clip, Selena can be heard speaking to someone in the background while her new beau takes a video of himself on what appears to be a boat.
25 January 2017: Selena Gomez and the Weeknd spotted holding hands
According to E! News, the former Disney star and the singer were seen indulging in some P.D.A during a trip to the arcade with friends, including the likes of rapper French Montana, Jaden Smith and the Khadra twins.
For their group date, Gomez was seen rocking an oversized denim jacket with a bare midriff, paired with wide-legged jeans, while her new beau sported an all-black ensemble with a gold jacket and tennis shoes.
French Montana shared a picture to Instagram of him posing with the Weeknd and Jaden and wrote the caption, 'Young legends #newsboyband #shwag'.
Now, this is a boy band we'd love to see.
21 January 2017: Justin Bieber calls The Weeknd's music 'whack'
On Saturday, Selena Gomez' ex-boyfriend Justin Bieber didn't hold back when questioned about Gomez's recent romance with The Weeknd.
When asked by TMZ whether he'd be listening to The Weeknd's music anytime soon, Justin replied: 'Hell no, that sh*t is whack.'
Sounds like the Biebs is totally fine with his ex moving on then...not.
20 January 2017: The Weeknd runs into ex-girlfriend Bella Hadid at concert
On 18 January, Bella and The Weeknd bumped into each other at a concert in New York City's Madison Square Garden.
According to Teen Vogue, the gig was a tribute to the late super-producer A$AP Yams, who passed away two years ago.
On the night, The Weeknd was seen taking to the stage for a surprise performance, while Bella – who was snapped on Snapchat by friend Ben Baller – stood in the crowd dancing with Kendall Jenner.
13 January 2017: The Weeknd's latest song hints at Selena Gomez romance
Showbusiness is a fickle world.
Cast your mind back to 2015, when The Weeknd featured his then rumoured girlfriend Bella Hadid in the music video for his hit single 'In The Night', which ultimately confirmed to the world that yes, the pair were indeed an item. I mean, how could they not be with that kiss.
Well, it now looks like The Weeknd has found a new muse for his musical delights – none other than former Disney child actress and pop star, Selena Gomez.
Yesterday, the Canadian-born star – otherwise known as Abel Makkonen Tesfaye – dropped the music video for his hotly-anticipated single 'Party Monster' and, on first glance, you might notice there's a similar theme running through the clip.
Yes, all of the models featured look exactly like Selena.
Of course, this could be a coincidence, but earlier this week Gomez and Abel gave the biggest hint of the century that they were more than just friends, with the 22-year-old starlet seen kissing her rumoured beau, resulting in a swift 'unfollowing' from Hadid on Instagram.
However, The Weeknd has just given fans another clue into the pair's budding relationship, with his latest single featuring a not-so-subtle line all about Selena.
'Ooh, she mine, ooh girl, bump a line/Angelina, lips like Angelina/like Selena, ass shaped like Selena,' he sings.
I mean, why not write tattoo 'I fancy Selena Gomez' on your forehead, it's far less obvious.
Of course, it didn't take long before the pair's fans look to Twitter to find out whether the lyrics are definitively about Gomez, and not another American singer called Selena Quintanilla-Pérez.
So many Selenas!
We can't wait to see this one play out.
12 January 2017: Bella Hadid unfollows Selena Gomez on Instagram
Last night, Selena Gomez confirmed to the paparazzi via a series of make-out pics that she's hanging out with The Weeknd – Hadid's ex-boyfriend.
The pair were spotted hugging and kissing following a three-hour long date night at Santa Monica hotspot Giorgio Baldi.