Remember this tweet last year?
The photograph of these peeled and packaged oranges sent the internet berserk and spawned many articles about food wastage and human laziness.
It caused such a furore that Wholefoods (the shop the evil satsumas came from) had to pull the item.
Inevitably, it's happened again, this guy has spotted these little pre-cut and packaged fruits.
Likewise, articles have popped up mocking the product.
So let's take a step back, and take a look at why shops might want to be offering this type of product.
It could be partly because people are lazy.
But it also could be that the demand lies within the disabled community.
Some people wanting to get their 5-a-day don't have the mobility, dexterity or strength to be able to do things like peel and chop and fruits like Avocados are tricky even for the most able-bodies of us.
Kim Sauder's blog The Crippled Scholar outlines the issues of accessible eating being labelled as wasteful.
As a person with limited hand dexterity, I look at this and see an easier way to eat healthy food. I actively avoid eating oranges, not because I dislike them (they are definitely tasty) but because I have so much difficulty peeling them. Any attempt to peel an orange is likely to result in an unappetizing mess because I've squeezed the orange to hard while trying to maneuver it for peel removal.
She discussed her inability to eat a lot of fresh fruits, as well as highlighting many people's reactions to her argument.
Anything that helps make my regular acts of daily life safer and more convenient is always a plus. So I was one of a number of disabled people who pushed back against the wholesale shaming of preprepared foods. The responses I got were informative in looking at how nondisabled people disregard and try and shut down discussions of accessibility.
Whilst everyone must take an active part in looking how to reduce superfluous packaging in their daily lives, it's worth considering the comfort and health benefits of getting as many people as possible the food they need.
Daisy Murray is the Digital Fashion Editor at ELLE UK, spotlighting emerging designers, sustainable shopping, and celebrity style. Since joining in 2016 as an editorial intern, Daisy has run the gamut of fashion journalism - interviewing Molly Goddard backstage at London Fashion Week, investigating the power of androgynous dressing and celebrating the joys of vintage shopping.
