Best Chocolate Shops in London

The Capital's Coolest Confectionery


By Sara d'Souza and Jade McSorley


Paul A Young



Paul A Young is a man on a mission. After his first store in Islington won the award for the best new chocolate shop, he’s gone on to open two more outlets: one on Threadneedle Street, the other in Soho.

Every morning he and the team make every single chocolate by hand in the kitchens, using only the freshest of ingredients.

The rows and rows of exquisitely crafted treats will sap the willpower of anyone stepping through the door.


And the flavours are anything but predictable-  Marmite truffle anyone? Hmm - we think we'll just settle for a box of Rose & Geranium truffles. 

Paul A Young 20 The Royal Exchange
, Threadneedle Street
, London EC3V 3LP; 33 Camden Passage, Islington, 
London N1 8EA; 143 Wardour Street, Soho, London W1F 8WA

Mail Order Available: 020 7437 0011, or buy online at Craved



Founded in 1983 by Chantal Coady, Rococo’s slogan ‘once bitten, truly smitten’ couldn’t be more true.

In fact, there’s not much that cheers us up more than a box of their organic milk chocolate sea salt wafers in their graphic blue and white packaging.

Beneath each beautifully wrapped bar lies some serious cocoa, and from its 71% dark chocolate, to the popping Marc de Champagne ganaches, everything is entirely Fair-trade.

They have just launched their new Round The World collection, which promises a taste of spring from Japan, with their Sakura-inspired Cherry & Blossom flavour, to the salty and crunchy Africa's Cashew & Cocoa Cluster,   (£13.50/100g)


Check their blog for the latest in-store events, including chocolate and wine pairing evenings. 

Rococo, 5 Motcomb Street, London SW1X 8JU, 45 Marylebone High Street, London W1U 5HG; 321 Kings Road, London SW3 5EP



The Cocomaya stores are almost as gorgeous as the chocolates they make, with their stripped wooden floors, heavy wooden benches, glass lanterns and whimsical decorations. 

Using the best quality Fair-trade, South American cacao beans, they are always trying out new flavours, from sour cherry to lavender to ginger to cardamom, and their artisan bakeries conjure up the most delicious afternoon teas, with handmade cakes, brioche and delicious Viennese-style pastries. Can you think of a better way to spend an afternoon?

Cocomaya, 12 Connaught St, London, W2 2AF, 3 Porchester Place, London, W2 2BS; Unit 10, 186 Pavilion Road London SW1X 0BJ

Artisan du Chocolat


Despite its French name, Artisan du Chocolat is British through and through.

Its founder, Gerard Coleman, trained first as a pastry chef in Dublin, London and New York, and then as a chocolatier in Belgium, before opening his first store.

HIs CV includes creating tobacco chocolates for The Fat Duck, and liquid salted caramels for Gordon Ramsay. Now he has come up with  the brilliant Cocoa Rehab package, which costs £60 and includes three months worth of couture chocolates delivered to your door, and the exquisite South Sea Pearls of dark ganache and Tahiti Pearls of smooth hazelnut praline, prettily encased in an art deco inspired box (£27.99 for 200g).

Artisan du Chocolat, Boutique & Chocolatier, 81 Westbourne Grove, London W2;  0845 270 6996; 89 Lower Sloane Street, London, SW1W 8DA, 81 Westbourne Grove, London, W2 4UL; Borough Market, London SE1 1TL.  Also available instore and online at Selfridges.


Pierre Hermé

Pierre Hermé brings a little slice of Paris to London with his exquisite chocolateries in Belgravia and Covent Garden.

Famed for his dark, passion fruit Venezuelan macaroons, he certainly likes to experiment with flavours like the  intriguing dark chocolate with olive oil and black olives.

The chocolate alone will win you brownie points but for a really special gift,  go for the The Syrine Box of macaroons, filled with 24 macaroons of their iconic flavours: rose, raspberry and lychee (£58 per box).

Pierre Hermé13 Lowndes Street, London, SW1X 9EX and  38 Monmouth St, London WC2H 9EP

SAID dal 1923

If Willy Wonka was Italian he would dream up this little chocolate coffee shop in the heart of Soho.

It is the sister cafe of the oldest chocolate factory in Rome, and everything is made, laced, covered and filled with chocolate, from chocolate spreads (£6 for 100g) to the chocolate-made spoons and shot cups (£1.50 per piece).

It feels like you have stepped into some bubbling laboratory of chocolatey creations.

Instead of regimented displays, you see jars packed with chocolate-coated cocoa beans (£6 for 100g), steaming cauldrons of molten chocolate, which, when poured,  slide thickly down the sides of your mug (small hot chocolate £2.50).

The walls are even decorated with vintage metal chocolate moulds. We are guessing you get the picture - it is ALL about the chocolate here. 

Said, 41 Broadwick St, London W1F 9QL,  020 7437 1584

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