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Estee Lauder to close Prescriptives
By Laurelle Gilbert | Posted: Fri 18 Sep 2009
Beauty brand Prescriptives to close early next year
Estee Lauder the US beauty company that owns the Prescriptives brand (as well as 30 other beauty lines including Clinique, Origins and Bobbi Brown) has announced today that it will close the company.
President and COO of Estee Lauder Fabrizio Freda told WWD, 'We believe that the difficult decision relating to Prescriptives will allow us to redirect our resources to key strategic imperatives where we see the highest growth potential.'
Prescriptives will close on 31st January 2010, after that date, the brand famous for it's cult skin care and custom blend make-up range will no longer be produced but will remain on sale until supplies are sold out.
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