From tomorrow, Rimmel are setting up home in Selfridges for four weeks to coincide with London Fash...
ELLE NEWSLETTERS
Fashion & Beauty trends, Celebrity news, competitions and more...
latest news
Rimmel signs Zooey Deschanel
By Jenny Dickinson | Posted: Wed 10 Mar 2010
British beauty brand Rimmel London is famous for its faces – Kate Moss, Lily Cole, Coco Rocha and Georgia May Jagger have all starred in campaigns for the cosmetics company.
Now three more beauties have joined the cast – (500) Days of Summer actress Zooey Deschanel, singer – and sister of Beyonce – Solange Knowles and model Alejandra Ramos Munoz.
ELLE favourite Zooey will be the first to get the London look, fronting mascara, foundation and lipstick campaigns from August, while Solange and Alejandra will make their Rimmel debuts in the autumn. Speaking about the new signings, Senior Vice President of Global Marketing for Rimmel, Stephen Mormoris, said that the company chose the women to ‘reflect the diversity of London and the Rimmel brand’.
Previous Story Next Story see all news ›