Last night at the BSME Rising Star Awards in London ELLE’s features team scooped the award for Best Specialist Team. Cue champagne.
Life lesson: sometimes it’s important and entirely appropriate to shout loudly about your own achievements…
The judges described Team ELLE as being ‘on fire right now’ (hell, yes) and awarded the trophy in recognition of the consistently outstanding print content produced over the past year. Today we celebrated with doughnuts, naturally.
The highlight of the features team’s submission was our groundbreaking, interactive project to ‘rebrand’ feminism. We partnered three leading feminist thinkers with three award-winning advertising agencies and asked them to tackle feminism’s image problem head on. The resulting campaigns caused a social media storm #ELLEfeminism.
ELLE were not the only Hearst winners at last night’s ceremony. Cosmopolitan, Esquire and Women’s Health also took home trophies ensuring that Hearst dominated the event securing five wins out of a possible eleven.

CFDA Awards: The Winners