You come to Milan expecting big bouncy blow dries, especially at Blumarine. This season, however, with London-born stylist Eugene Souleiman at the hair helm we got something a bit different and a whole new word to boot we got 'Glunge'. 'It's got to have that bit of glamour because this is Italy,' he told me backstage, 'but I wanted to make it a bit cooler and a bit grunge; for the hair to look touchable and not saturated with product'. To get the look he prepped the hair with SP Start Up, £9.19, by Wella Professionals to give it body and hold, then tonged random sections with a big curling iron to get a mix of textures. Next, a good head massage to blend it all together (with a 6am start time I think the models enjoyed this bit the most). 'The end result is a bit sexy, a bit beachy and a bit destroyed,' said Eugene. A bit gorgeous is what I say.
Watch Next
Advertisement - Continue Reading Below
Zendaya Shares Radiant No Make-Up Selfie
Every Time Taylor Swift's Masterminded Her Make-Up
Is Your Skin Really 'Stressed'?
From ELLE for Kiko
How To Get Your Healthiest, Shiniest Hair Yet
Advertisement - Continue Reading Below
Advertisement - Continue Reading Below