Sportswear (as in athletics, rather than American chinos) has been a hot topic for several seasons now. But in Milan it seems to be moving on to a place that's less literal and more feminine. Meaning, instead of a faithful recreation of, say, a tracksuit, we're seeing smaller details that allude to athleticism.

Fendi SS17pinterest
LAUNCHMETRICS SPOTLIGHT
Fendi SS17

Take Fendi: If Marie Antoinette were an ELLE-reading millennial she might look like the 'modern rococò muse' Karl Lagerfeld showed for Fendi, all open back apron skirts, sporty crop tops and fabulous knitted Victorian boots.

Fendi SS17pinterest
LAUNCHMETRICS SPOTLIGHT
Fendi SS17

It looked fresh and romantic, yet very cool - thanks largely to the athletic undercurrent running through the clothes. Most appealingly, it gave us a different, more playful take on femininity from all the tiers of frills we've seen this month.

Max Mara SS17pinterest
LAUNCHMETRICS SPOTLIGHT
Max Mara SS17

Meanwhile Max Mara mixed the idea of sport with Brazilian Carmen Miranda-inspired references (a woman who is trending this month) to create a more grown-up, sophisticated take on the trend.

Max Mara SS17pinterest
LAUNCHMETRICS SPOTLIGHT
Max Mara SS17

That meant sleek leggings, belted jackets, sweats and anoraks in tropical prints for the woman who appreciates the look of sport more than actually playing one.