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Wild Things: Our Favourite Clothing Brands Selling Faux-Fur

Faking it never looked so good.

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Taking steps to become more eco-conscious and animal-friendly should be at the top of all of our New Years resolution lists. And, with so many designers creating faux-fur alternatives (Michael Kors and Gucci we salute you), there's really no excuse not to go fur-free.

So whether you're a full-on eco-warrior, or simply want to dip your toe into the (cheaper) fake-fur water, then have a look at our favourite brands supplying you with fabulously fake furry items.

Emma Brewin

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We never thought we needed furry bucket hats in our life until we spotted Emma Brewin's Instagram. Dedicated to sustainability this Kent-based brand makes dreams a reality with fantastical, faux-fur pieces.

STAND

Although this Swedish label does sometimes use animal by-products, such as leather, we love them for their use of bright and quirky faux-fur. 

STAND's teddy-bear coats are a fashion week street-style staple, gracing the backs of bloggers such as Blanca Miro and stylists like Lina Magassa.  

Shrimps

Hannah Weiland's London-based brand has gone from strength to strength in its five-year career. Now selling accessories and ready-to-wear, you can dress in Shrimps from head-to-toe, though, it's still her faux-fur coats that we lust after the most.

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Charlotte Simone

No faux fur list would be complete without Brit Charlotte Simone's eponymous line of furry friends. Although all her products  are available in fox fur, every one of them also has a faux-fur counterpart at a much reduced price. The latest additions to her faux fur collection are the adorable teddy-bear rucksacks and a Bella Hadid-approved bucket hat.

Stella McCartney

Making her name on a promise of cruelty-free fabrics means shopping with Stella McCartney is always guilt-free. Her use of faux-fur has a sophisticated edge and avoids any Muppet-related criticisms other faux-fur items can fall prey to.

The Lovers & Drifters Club

From duster coats to cropped boleros The Lovers & Drifters Club give a decidedly rock and roll edge to the world of fake fluff.

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Jakke

Emblazoned with tongue-in-cheek messages like 'Faux Real' as well as kitsch prints, Jakke is the London-based brand on a mission to make the world fake-friendly. 

If more-is-more is your saying, then this is the brand for you. 

Stine Goya

Copenhagen-based Stine Goya's Aria jacket is an Instagram favourite, gracing the backs of journalist Stephanie Broek, model Vera van Erp and more of the style set.

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