In every beauty editor's make-up bag, you're bound to find at least one gem from Zara Beauty, whether it's a reliable full-coverage foundation or rogue neon nail polish. The brand has become a major player in the beauty-sphere since launching in 2021, continually holding its own against luxury formulas at triple the price point. Now, the high-street hero is making its second venture into the hair category, launching a playful collection of styling products in collaboration with seasoned stylist Guido Palau.
The new range includes six colourful hair styling essentials: a texturising spray, volumising mousse, blowdry spray, hair balm, hairspray and curl activator, each in its own bold, bright colour way. Watch this space: hair styling is about to get seriously fun.
Palau was evidently the perfect name for Zara to work with on a launch as left-field as this: known for sparking global trends with his runway work (you've seen his styling at Miu Miu, Tom Ford and Dior) the stylist is no stranger to making a major statement. This everyday essentials toolkit is exactly what you would expect from one of the industry's most acclaimed creatives.
Zara's highly anticipated haircare soft-launched back in November, with an innovative range of 'hair make-up.' The collection featured two glittered formulas: a water-based hair gel and a lustrous spray, both inspired by the shimmering effect of skin highlighters. The result? The ultimate editorial styling kit for festive hair with an auric finish – rest assured, it's a whole lot chicer than your Nineties hair mascara.
Of course, it wouldn't be a Palau project without a little supermodel star power: true to form, he delivered the launch news via Instagram with a little help from Kaia Gerber. Together, the pair created an angelic shimmery glaze on her tousled lengths, complete with overlapping grips and a sleek 90s side part.