Georgia May Jagger – model, rock 'n’ roll aristocracy and fashion ambassador during the Olympic Closing Ceremony, alongside Kate Moss and Naomi Campbell – today announced her new project as the face of the next Just Cavalli women’s fragrance, due out in February 2013.
‘It is the first fragrance that I have ever done, so it is a huge honour,’ said Georgia May. She will be able to add it to her resume of campaigns for brands like Hudson, Material Girl, and Rimmel.
The yacht-going Italian designer Roberto Cavalli expressed his delight at the casting, saying he chose Georgia because ‘she is a playful temptress’.
Playful temptress? Just as long as that's not the name of the fragrance…