Eva Mendes is Thierry's latest Angel

Since 2008 Naomi Watts has been the face of Angel, in adverts that represented a modern fairytale. But, it looks like the company want to show off the fragrance's racier side (which comes as perfect timing to sit alongside Nicola Formichetti's vampy a/w 11 collection) because they have signed up Eva Mendes, known for her smouldering good looks. And we all remember the stir caused by her 008 Calvin Klein Secret Obsession adverts, which were banned by several TV censors for its sexual content.

While Naomi Watts’ ethereal beauty embodied the angelic aspect of the fragrance, Thierry Mugler chose to reignite the enticing and explosive dimensions of the fragrance with the sultry Mendes,' the company stated, adding 'though her obviously flawless physical beauty is in perfect harmony with the artist’s aesthetic canon, Ms. Mendes mesmerised Mugler with her independence, determination and humour.'

Angel launched in 1992 and was the first ever oriental-gourmand (hints of praline and chocolate sweetness blend with the strong scent of patchouli); the first face of Angel was Estelle Lefébure, followed by Jerry Hall, Amy Wesson, Anna-Maria Cseh and Biance Balti before Naomi Watts took over.

We can't wait to see what Eva's ads look like...