When it comes to targeting specific skincare concerns, serums are the gold solution. Applied directly to clean skin, they offer a concentrated burst of active ingredients tailored exactly to your skin’s needs, while their lightweight textures mean they sit perfectly under moisturisers and make-up. But how can you be sure you’re getting the most from them? Here are four ways to turbocharge their effects.

1. Shop seasonally

Just as you’d switch up the contents of your wardrobe to suit the season, so too should your skincare routine reflect the time of year. Dehydrating central heating and harsh, icy winds mean your skin probably needs a little extra love in the winter, so consider a barrier-strengthening formulation with ingredients such as vitamin B5 and ceramides. MyBlend Superserum Recovery features both of these, plus imureline peptide to soothe, hydrate and protect weather-worn skin, as well as repairing its hydrolipidic film.

A brightening formula like myBlend Superserum Radiance will bring radiance to skin all year round, packed with a 12% vitamin C derivate, glow-boosting peptides and exfoliating papain. The gel texture is perfect for warmer weather, but works just as well for colder months when you’re keen to rekindle that lit-from-within look.

the texture of a cosmetic serum with a pipette closeup macrophotography
Andrey Mitrofanov

2. Layer up

The job of a good serum is to yield targeted results – whether that’s neutralising redness, smoothing fine lines or tackling blemishes. However, to keep skin strong, healthy and happy, you also need layer up with an excellent day and night cream, taking care of your complexion’s day-to-day needs as well as sealing in those all-important active ingredients. myBlend’s Revitalizing Cream smoothes, firms and hydrates, as well as acting on signs of ageing with a sophisticated peptide complex. Hyaluronic acid, vegetable squalene and shea butter intensely hydrate, while a marine prebiome helps to preserve the balance of the skin’s microbiota. Just smooth it on right after your serum.

myBlend Superserum Recovery: the ceramide serum for damaged skin

3. Boost with tech

Treatments – whether in-salon or at home – are a great way to help maintain skin condition and will support the work your serum is doing. Some clever innovations in the at-home beauty tech space have revolutionised the way we care for our complexions. So how to find the perfect partner for your products?

For those looking for a lift, microcurrent technology (which uses low-level electrical currents to stimulate collagen and elastin production) offers tone, radiance and improved facial contour, and at-home versions mean you can reap the benefits from the comfort of your sofa. Meanwhile cleansing devices like the myBlend Dual Action Cleansing Brush gives your daily face-washing routine an instant upgrade, helping you get deep into pores.

And the ultimate beauty tech win? The wearable LED face mask, which allows powerful yet pain-free LED technology and its multiple benefits to become part of your regular routine. The myBlend MyLEDmask tackles both the face and neck areas simultaneously, with 144 red LEDs – which target tissue regeneration by stimulating collagen production – and 144 cell-oxygenating infrared LEDs, with preset programmes suitable for all skin tones. Clinically proven to make skin appear three years younger after one month of use, this is some scientifically-backed self-care.

4. Supplement your skincare

A hardworking serum is worth its weight in gold, but to really turbocharge its effects, it’s all about the 360° approach. We’ve heard it a million times before but what you put into your body really does have as much as impact as what you put onto it. That means making sure your diet is varied and, of course, drinking plenty of water.

You could also consider making a skin-focused dietary supplement part of your beauty routine too. Whether you go for a pure collagen supplement or something that combines several ingredients to tackle specific bugbears (myBlend’s Nutri Clean Up supplement, for example, is designed to help blemish-prone skin), your skin will appreciate the nourishment from the inside.

Superserum Recovery
Superserum Recovery
£65 at my-blend.co.uk
Superserum Radiance
Superserum Radiance
Credit: Marc Schwartz
Revitalizing Anti-ageing Cream
Revitalizing Anti-ageing Cream

Discover the full MyBlend range at my-blend.co.uk

* Clinical evaluation on 33 women after 56 days of using the myBlend LED Mask, 3 to 4 sessions per week, spaced at least 48 hours apart.