Every year, fashion graduates have the opportunity to show their collections during Graduate Fashion Week. It's a unique opportunity to put their work in front of key members of the fashion industry (including leading designers like Christopher Bailey, who once benefitted from showing at GFW himself).
The annual event, held every June, attracts 30,000 guests, features 25 catwalk shows and exhibition stands, alongside a packed schedule of talks and workshops from leading names in the fashion and retail industry. It represents the future of creative design talent and showcases the work of 1000s of the very best fashion graduates.
The event ends with star studded and highly prestigious, exclusive Gala Awards Show, announcing our catwalk award winners as well as celebrating the success of every graduate of that year.
Now in it's 28th year, 12 finalist year students (from courses showcasing at Graduate Fashion Week) were invited to bring their collections down to London's Old Truman Brewery to be shot in a series of campaign-style images by photographer Erika Astrid, with professional models and influencers - including The Frow's Victoria Magrath and The Evening Standard's Chloe Street - appearing in the shots, showcasing the designs.
Here are a few of the looks from the shoot:
Designer: Billie Rose Hart
Outfit modelled by: Mercedes Benson
Billie’s two-piece suit took inspiration from the shapes of a 1960s men’s blazer and 1950s men’s slacks with the idea of recreating and modernising classic work-wear.
Designer: Agnese Balsamini
Outfit modelled by: Kayoung Jeong
Agnese's voluminous and transparent designs took inspiration from the Icelandic singer Bjork along with the designs and vibes given by Kengo Kuma’s architecture.
Designer: Demi Hardy
Outfit modelled by: Influencer Jade Pearl
According to Demi, her colourful look was designed to depict a sense of rebellion against growing up and having to deal with both the responsibilities and realities of adult life. Her design expresses the young generation straddling the tough adult world, desiring the freedom that it offers, but still in need of the comforting protection of the parental home.
Designer: Jogaile Zairyte
Outfit modelled by: Kayoung Jeong
Lithuanian born Jogaile gave up a life of finance and banking to live out her creative dreams in fashion. Her sustainable collection is inspired by Japanese culture and beliefs, embracing different hand-crafted techniques and natural hand-dyeing methods. All materials used were natural and organic such as hemp, cotton, peace silk, linen, bamboo and they were hand-dyed using natural dyes such as avocado stones, turmeric and indigo.
For more information or to buy tickets for Graduate Fashion Week CLICK HERE
