Meghan Markle and Prince Harry appear to have officially embarked on their new chapter.

The Duke and Duchess of Sussex, who are believed to be planning to attend the Invictus Games in Canada this week, have debuted their new and very much re-branded website, which is now a 'one-stop shop' for their work under their charitable umbrellas, the Archewell Foundation and Archewell Productions.

It is believed that the couple intend to use the site to share their personal and official updates, keeping people informed through the 'News' section.

prince harry alleges royal family lied protect prince william
Netflix

The re-brand news won't come as a great surprise to fans of the couple, as the news of their next chapter was initially teased in November 2023. According to a People article, the couple, who stepped back as senior working royals in 2020, were planning a big re-brand for 2024. ‘What we’re seeing — and will see more of I think — is Heghan 2.0. Part Deux. They know of their supposed failures and how it’s viewed, but they have almost gone more tech than Hollywood. Fail big and all that,’ the source told People. ‘They have swapped in and out all sorts of projects and people and are embarking on a total system reboot.’

meghan markle prince harry podcast
Chris Jackson//Getty Images

‘They have a constitutional inability to look in the rearview — why should they? They are all about the future.’

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The confirmation of the couple's 2024 plans came hot off the heels of Markle's red carpet appearance at the Variety Power of Women event in Los Angeles, during which she told the publication that she wants to create 'things that make people feel' as well as create 'a sense of community'.

kings lynn, england december 25 l r prince charles, prince of wales, prince william, duke of cambridge, catherine, duchess of cambridge, meghan, duchess of sussex and prince harry, duke of sussex arrive to attend christmas day church service at church of st mary magdalene on the sandringham estate on december 25, 2018 in kings lynn, england photo by stephen pondgetty images
Stephen Pond//Getty Images

Speaking about what she has in store for the future, the Duchess of Sussex said: 'We have so many exciting things on the slate. I can’t wait until we can announce them, but I’m just really proud of what we’re creating.'

'My husband is loving it too, which is really fun,' she added.

It's just as well that the couple are looking to the future, as the publication of Omid Scobie's book Endgame last year, detailed a 'Royal Family in turmoil', after he resurfaced claims made by the Duke and Duchess during their Oprah Winfrey interview in 2021.

the hague, netherlands april 16 embargoed for publication in uk newspapers until 24 hours after create date and time meghan, duchess of sussex and prince harry, duke of sussex on stage during the opening ceremony of the invictus games 2020 at zuiderpark on april 16, 2022 in the hague, netherlands photo by max mumbyindigogetty images
Max Mumby/Indigo//Getty Images

The book included claims that in a series of private letters Markle wrote to King Charles III in the spring of 2021, she named the members of the household who made the problematic remarks regarding to the skin colour of her unborn child.

As part of those letters, Markle reportedly told Charles that 'unconscious bias and ignorance' were at play within the royal household, and needed to be addressed. In letters in response, Charles told her 'he felt "no ill will" or "casual prejudice" had been involved.'


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Naomi May
Acting News Editor

Naomi May is a freelance writer and editor with an emphasis on popular culture, lifestyle and politics. After graduating with a First Class Honours from City University's prestigious Journalism course, Naomi joined the Evening Standard as its Fashion and Beauty Writer, working across both the newspaper and website. She is now the Acting News Editor at ELLE UK and has written features for the likes of The Guardian, Vogue, Vice and Refinery29, among many others.