Kim Kardashian has caused a stir on Instagram for a different reason today, after the KUWTK star unfollowed everyone - including her family members, brands, fans and close friends.
While this is often a tool celebrities use to prepare for some big announcement (we're looking at you Taylor Swift and Blake Lively), Kim quickly took to Twitter to reveal it was all just a big mistake.
"OMG what???? What’s going on????" she wrote in a totally calm way in response to someone alerting her to the news. She also told a fan that “no it’s a mistake. I have to remember everyone I followed now and add everyone. I have no idea what happened.”
Kim then took to Instagram Stories to explain that she hoped to follow all of the same people again, later tweeting: "We’re working on figuring out what happened but I will start following people back if I can remember everyone. I tried following people again and now looks like at 0 again."
Currently, Kim is following 72 people, including sisters Kourtney, Khloe, Kendall and Kylie, and momager Kris. Whether she managed to find all her fans again remains to be seen.
Tune in next time for another update on Kim Kardashian's Social Media Movements.
Dusty Baxter-Wright is an award-winning journalist and the Entertainment and Lifestyle Director at Cosmopolitan, having previously worked at Sugarscape. She was named one of PPA’s 30 Under 30 for her work covering pop culture, careers, interiors and travel, and oversees the site’s Entertainment and Lifestyle strategy across print, digital and video. As a journalist for the best part of a decade, she has interviewed everyone from Louis Theroux and Channing Tatum to Margot Robbie and Ncuti Gatwa, while she has also spoken on Times Radio and BBC Radio. You can find her on Twitter and Instagram here.
